In this video you will learn what to do if your product is not selling as fast as you'd like.

 

 

Amazon Seller Trouble Shooting

What To Do If a product isn’t selling or not selling as well as you’d like?

There are several reasons why a product may not be selling...

  1. The first one is that it simply is not being seen in customer searches on the Amazon platform. This is called the "traffic" This could be because it is buried too far down on page 7-8 when a customer searches the keywords for that product. To create more traffic you can do PPC advertising on Amazon as well as external promotions on Facebook, Instagram and other traffic generation strategies shown in our program, if suitable for your type of product.
  2. The second reason is that people are seeing your products and clicking on the listing but not buying it. This is called "conversion." This could be for a number of reasons. Including price being too high or low, photos, listing copy and description not matching buyer's expectations and similar.
  3. Seasonality could be another reason. If the products only sells in summer for going to the beach and swimming for example, it may not sell if launched in the middle of cold winter.
  4. No demand due to market changes. Right not during the Covid restrictions, some products are not selling at all. For example a travel pillow for plane travel. Many otherwise good products have stopped selling due to unforeseen market changes. Is your product affected?
  5. Too much competition and not enough demand. Some products may have too many sellers and not enough buyers. This could affect your sales unless you have some kind of competitive advantage.
  6. Wrong pricing. If you are selling a very similar products that all others are selling and your price is not competitive, it may not sell well.